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Os dados se tornam os ativos mais valiosos a cada dia. As pegadas que um usuário deixa em suas interações com o ambiente on-line são exploradas por diversas organizações, em uma mineração digital que produz um superávit comportamental.
Esse excedente de características pessoais é incorporado para desenvolver previsões cada vez mais precisas sobre como alguém poderá reagir a produtos e ideias. O que restará da nossa autonomia, diante de algoritmos que processam inclinações, hábitos de consumo e outras informações geradas a partir de tendências inconscientes? Ainda é possível falar de privacidade, em um mundo em que bancos de big data sintetizam tudo o que fazemos?
As possibilidades nos mostram que o caminho da inovação transcorre o digital. Se ainda não temos como antecipar o que nos reserva nessa caminhada, sabemos que a reflexão sobre o momento nos resgata a autonomia, afinal, o futuro da tecnologia não pode ser atribuído às próprias criações, mas sim às escolhas que fazemos.
Gui Rangel
Keynote and Workshop
NOSSAS DECISÕES × TECNOLOGIA
Formado em Publicidade e Propaganda, Gui Rangel é futurista, pesquisador, palestrante, advisor, startupper, agente provocador e SciFi Experience Designer. Em 2021, foi escolhido pela Thinkers360 como umas das 50 vozes mais influentes no mundo na área de VR/AR.Atualmente, atua como professor convidado na Unicamp e coordena o “What The Future?!”, um think tank que desenvolve projetos de visualização de tendências do futuro para ajudar pessoas e organizações a se prepararem para um mundo em constante mudança. Também realiza palestras e seminários Brasil a fora, com temas relacionados à inovação, tecnologia e futuro.
Vote no profissional que, na sua opinião, merece receber esta premiação. O mais votado entre os participantes do evento será homenageado na Cerimônia de Premiação.
Award winners from the event
Prêmio Empresa Destaque
ARUBA NETWORKS
Prêmio CIO Destaque
Fabricio Dhein
HOSPITAL MÃE DE DEUS
4Interacting
An exclusive closed-door meeting in which the provider leads a session of approximately 20 minutes with a pre-organized group of C-level executives.
Each session enables a structured conversation with experience sharing, insights, discussion of real challenges, and closer engagement with key decision-makers.
Integration Activities
Participants are invited to experience dynamic and differentiated activities, outside their professional routine, which stimulate new experiences and perspectives. The objective is to promote integration from the first moments of the event, creating a closer, collaborative and conducive environment for the relationship between executives.
Keynote
A guest expert addresses highly relevant topics for the participants’ professional routine, connecting trends, challenges, and opportunities directly to the event’s theme. The objective is to spark reflection, generate strategic insights, and inspire executives with a current and practical market perspective.
Keynote and Workshop
Smart Track
The Smart Track is a 10-minute objective presentation, held in the main room of the event, in which market solutions and innovations are presented to all participants.
The format is dynamic and to the point, ideal for highlighting value propositions, trends, and differentials in a clear and efficient way.
Speech
An institutional session of approximately 5 minutes, led by a solution provider, aimed at presenting its activities, positioning, and key differentiators. The presentation is brief and direct, delivering clear information aligned with the event’s context and the participants’ profile.
Vignettes
Video presentations shown in the main room of the event, designed to convey messages quickly, clearly and impactfully to all participants. With high visibility and total audience reach, this format enhances the communication of strategic content and reinforces brand positioning.
4Interacting
An exclusive closed-door meeting in which the provider leads a session of approximately 20 minutes with a pre-organized group of C-level executives.
Each session enables a structured conversation with experience sharing, insights, discussion of real challenges, and closer engagement with key decision-makers.
Integration Activities
Participants are invited to experience dynamic and differentiated activities, outside their professional routine, which stimulate new experiences and perspectives. The objective is to promote integration from the first moments of the event, creating a closer, collaborative and conducive environment for the relationship between executives.
Keynote
A guest expert addresses highly relevant topics for the participants’ professional routine, connecting trends, challenges, and opportunities directly to the event’s theme. The objective is to spark reflection, generate strategic insights, and inspire executives with a current and practical market perspective.
Keynote and Workshop
Smart Track
The Smart Track is a 10-minute objective presentation, held in the main room of the event, in which market solutions and innovations are presented to all participants.
The format is dynamic and to the point, ideal for highlighting value propositions, trends, and differentials in a clear and efficient way.
Speech
An institutional session of approximately 5 minutes, led by a solution provider, aimed at presenting its activities, positioning, and key differentiators. The presentation is brief and direct, delivering clear information aligned with the event’s context and the participants’ profile.
Vignettes
Video presentations shown in the main room of the event, designed to convey messages quickly, clearly and impactfully to all participants. With high visibility and total audience reach, this format enhances the communication of strategic content and reinforces brand positioning.
4Network Customer Service
Contact the event’s Guest Relations Team.
VIA Turismo Customer Service
Contact the Official Travel Agency.
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