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Em 2018, a 11ª edição do 4CIO BA propõe discutir “UX- User Experience”, sua importância e diferencial para as companhias. Tendo isso em mente, o evento busca elucidar os conceitos voltados à experiência do usuário com foco no que há de mais fundamental, a satisfação dos clientes. Para isso, torna-se indispensável repensarmos as nossas práticas, ações ou serviços.
Entendendo este conceito que visa à alta performance das empresas e seus necessários debates, convidamos a todos a discutir os desafios deste processo e também aprimorar seu network com os mais importantes gestores do estado.
UX User Experience
25 de setembro de 2018
Edu Agni
Keynote
Inovação e Experiência do Usuário
Como podemos criar produtos e serviços inovadores integrando as áreas de design, negócio e tecnologia em um objetivo comum de criar grandes experiências para os nossos clientes?
Ricardo Pereira
Workshop
Entregar experiências que impactam pessoas e transformam negócios
Através de uma abordagem inovadora, Ricardo Pereira reunirá no Lab, os conceitos e processos que auxiliam as empresas a explorarem profundamente as necessidades de seus de clientes através de diversas ferramentas e práticas para conceber, testar, desenvolver e administrar produtos, serviços e sistemas ao longo de todo o ciclo de vida do cliente. A ideia é colocar a teoria em ação através de uma dinâmica que simula em sala o desenho da experiência do usuário de uma forma rápida, simples e visual!
Vote em 03 profissionais que, na sua opinião, merecem receber esta premiação. O mais votado entre os participantes do evento será homenageado na Cerimônia de Premiação.
Award winners from the event
Prêmio Empresa Destaque
LOGITECH
Prêmio CIO Destaque
Carlos Nestor Passos
SANTA CASA - BA
Successful Case Award
Frederico Welington Silveira Soares
MP - BA
Previous edition's award winners
Prêmio Empresa Destaque
GOOGLE CLOUD
Prêmio CIO Destaque
Denise Araújo Britto
EMBASA
Successful Case Award
Denise Araújo Britto
EMBASA
4Interacting
An exclusive closed-door meeting in which the provider leads a session of approximately 20 minutes with a pre-organized group of C-level executives.
Each session enables a structured conversation with experience sharing, insights, discussion of real challenges, and closer engagement with key decision-makers.
4Interacting Multiple
Exclusive space for quick and simultaneous meetings, designed to maximize the direct relationship between solution providers and C-levels.
In this format, the provider has its own space, where it can receive C-Levels in short, objective and highly qualified meetings, allowing multiple conversations in a short period of time.
Successful Cases
Presentation of a project aimed at showcasing how the organization addressed challenges, structured its strategy, and achieved concrete results, while sharing relevant learnings for practical application.
Coffee Break and Cocktail
The coffee break and cocktail take place at NetworkPoint, the event’s dedicated networking area, offering a relaxed environment that encourages meaningful connections, experience sharing, and high-quality networking among participants.
Keynote
A guest expert addresses highly relevant topics for the participants’ professional routine, connecting trends, challenges, and opportunities directly to the event’s theme. The objective is to spark reflection, generate strategic insights, and inspire executives with a current and practical market perspective.
Network Point
A space that offers high brand visibility and constant presence alongside key decision-makers, as it serves as the main meeting point for participants and the primary networking environment of the event. In this space, solution providers can naturally present their offerings, maximizing business opportunities and fostering organic conversations with C-level executives.
Smart Track
The Smart Track is a 10-minute objective presentation, held in the main room of the event, in which market solutions and innovations are presented to all participants.
The format is dynamic and to the point, ideal for highlighting value propositions, trends, and differentials in a clear and efficient way.
Speech
An institutional session of approximately 5 minutes, led by a solution provider, aimed at presenting its activities, positioning, and key differentiators. The presentation is brief and direct, delivering clear information aligned with the event’s context and the participants’ profile.
Testimony
Presentation by a guest C-Level, who shares his experience as an IT manager, offering the perspective of those who experience the sector on a daily basis and connecting his reflections to the central theme of the event.
Vignettes
Video presentations shown in the main room of the event, designed to convey messages quickly, clearly and impactfully to all participants. With high visibility and total audience reach, this format enhances the communication of strategic content and reinforces brand positioning.
Activity for learning skills not everyday in the technology environment. With a practical character, it aims to stimulate creativity and other intelligences to be continuously developed based on theoretical explanations and experiences of the participants
4Interacting
An exclusive closed-door meeting in which the provider leads a session of approximately 20 minutes with a pre-organized group of C-level executives.
Each session enables a structured conversation with experience sharing, insights, discussion of real challenges, and closer engagement with key decision-makers.
4Interacting Multiple
Exclusive space for quick and simultaneous meetings, designed to maximize the direct relationship between solution providers and C-levels.
In this format, the provider has its own space, where it can receive C-Levels in short, objective and highly qualified meetings, allowing multiple conversations in a short period of time.
Successful Cases
Presentation of a project aimed at showcasing how the organization addressed challenges, structured its strategy, and achieved concrete results, while sharing relevant learnings for practical application.
Coffee Break and Cocktail
The coffee break and cocktail take place at NetworkPoint, the event’s dedicated networking area, offering a relaxed environment that encourages meaningful connections, experience sharing, and high-quality networking among participants.
Keynote
A guest expert addresses highly relevant topics for the participants’ professional routine, connecting trends, challenges, and opportunities directly to the event’s theme. The objective is to spark reflection, generate strategic insights, and inspire executives with a current and practical market perspective.
Network Point
A space that offers high brand visibility and constant presence alongside key decision-makers, as it serves as the main meeting point for participants and the primary networking environment of the event. In this space, solution providers can naturally present their offerings, maximizing business opportunities and fostering organic conversations with C-level executives.
Smart Track
The Smart Track is a 10-minute objective presentation, held in the main room of the event, in which market solutions and innovations are presented to all participants.
The format is dynamic and to the point, ideal for highlighting value propositions, trends, and differentials in a clear and efficient way.
Speech
An institutional session of approximately 5 minutes, led by a solution provider, aimed at presenting its activities, positioning, and key differentiators. The presentation is brief and direct, delivering clear information aligned with the event’s context and the participants’ profile.
Testimony
Presentation by a guest C-Level, who shares his experience as an IT manager, offering the perspective of those who experience the sector on a daily basis and connecting his reflections to the central theme of the event.
Vignettes
Video presentations shown in the main room of the event, designed to convey messages quickly, clearly and impactfully to all participants. With high visibility and total audience reach, this format enhances the communication of strategic content and reinforces brand positioning.
Activity for learning skills not everyday in the technology environment. With a practical character, it aims to stimulate creativity and other intelligences to be continuously developed based on theoretical explanations and experiences of the participants
4Network's Customer Service
Contact the event’s Guest Relations Team.
VIA Turismo's Customer Service
Contact the Official Travel Agency.
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